Thank You to Sourcebooks Fire for providing me with an advanced copy of Cyndy Etler’s memoir, The Dead Inside, in exchange for an honest review.
PLOT– In her memoir, The Dead Inside, Cyndy Etler recounts her time spent in a Straight Incorporated facility during the late 80’s. Straight Incorporated was a highly controversial treatment program to get troubled kids clean from drugs. The program preyed on the drug paranoia of the 1980’s ( Just Say No) and some of the kids, like Etler, were placed in the program, despite not having addiction problems.
LIKE- In efforts to write a fair review, I need to be upfront and admit that upon requesting The Dead Inside from Netgalley, I did not realize that it was a memoir aimed at young adults. I do not often read YA literature ( occasionally, but rarely) and I don’t think that I’ve read a YA memoir, since I was a young adult. That said, at nearly forty years old, I’m not the target audience for Etler’s memoir.
I requested this, thinking it was an adult aimed memoir and I was interested in Etler’s traumatic experience in a cult-like immersive therapy situation. I had heard of Straight Incorporated, as its controversy has popped up in many news stories, but I was interested in a deeper look, which drew me to Etler’s memoir. Her story is upsetting and outrageous. She is very candid with regard to sharing the intimate details of her profoundly disturbing experience.
At the end of the advanced readers copy, there is a note that the final version will have a mini biography about Straight Incorporated. I think this will improve The Dead Inside, as I felt that the program needed a stronger explanation to compliment Etler’s experiences. I hope that it will include info on what the parent’s were told to manipulate them to keep their kids enrolled in the program. What was Straight Incorporated sales pitch to Etler’s parents? It must have been very slick, as it’s hard to imagine parents allowing their children to be away from them for months, even years, with little contact.
DISLIKE– To be fair, I’m unsure if my major dislike has more to do with it being written for young adults, or YA aside, I didn’t connect with Etler’s writing? I felt like I was reading a teleplay for an ABC After School Special from the 80’s. It was very melodramatic throughout. The problem with this, is almost immediately, I didn’t trust Etler. I thought that she was an unreliable narrator, which given this is a memoir, made me feel a little guilty. Even with the terrible things that happened to her at Straight Incorporated, I never wavered from thinking that she wasn’t as innocent as she was claiming. I can believe that her drug use was a new thing and not likely to escalate, however, she had major attitude towards her mom and a desperate desire to be accepted by the kids in the bad part of town. She was definitely looking for rebellion and I can understand her mother’s fear. Etler was running away from home, heading on the path for bigger trouble.
Etler mentions problems with her step-father and alludes to abuse, including sexual abuse. She mentions her mother turning a blind eye and she thinks that her mother sent her into the program to get her out of the way, more than to help her. I believe the abuse, but going back to the unreliable narrator situation, I didn’t believe this about Etler’s mother. Etler’s family situation should have been more at the heart of the story, but I felt muddled regarding their dynamic. I didn’t have a good grasp on why Etler was acting out or how things escalated to having her sent to the program. I wish this had been a larger portion of her memoir for clarity.
The sensationalism of Straight Incorporated is the primary focus of The Dead Inside. As such, I felt removed from the emotion of Etler’s experience because the outrageous and often unbelievable techniques from the program, took center stage. Assuming all of this is true, it’s shocking and horrific. I couldn’t shake Etler as an unreliable narrator, so some of the crazier antics, I had trouble believing happened.
But my main issue with The Dead Inside, is the lack of reflection or purpose. Etler sums up her adult life by mentioning that she now helps troubled kids, which is wonderful, but this quick summation doesn’t offer much introspection. I think it would have been a stronger read, if she had added more of her adult perspective, including how her experience has impacted the kids she helps now. The shock value aspect could have been used more sparingly for greater impact.
Again, I do not have experience with YA memoirs, so I’m not sure if this is the norm for the genre, but Etler writes in a manner that is youthful: filled with slang and bad language. The vibe is “adults just don’t get me.” It felt disingenuous. It was cringe worthy in many parts and I can’t think of any teenager that I know who would respond to this narrative. I’m a little younger than Etler and looking back, I can’t imagine this appealing to me as a teen.
RECOMMEND– No, however I could be off the mark with my assessment of the YA memoir. I think Etler has both a fascinating and disturbing story to share, but The Dead Inside did not work for me.